How to overcome the challenges faced by online grocery delivery service?

Online grocery delivery service is no more a convenience, it has grown into a necessity due to the pandemic! Gone are the days when people would stand in long queues in a supermarket or grocery store to fill up their stock of grocery items. With convenience and fantastic deals, online grocery shopping is quickly catching on with people worldwide. According to the most recent findings of Orian Research, the market for online groceries is anticipated to rise by 23.7% CAGR in the next five years. Customers are finding it safer and simpler to browse through the supermarket items available on eCommerce sites and order groceries online for entirely contactless home delivery. Although this is the case, there are certain challenges faced by online grocery delivery services. Let’s go through them!

Miscommunication

For a successful online delivery experience, three portals need to work cohesively — the admin panel, the delivery guy, and the customer portal. Any type of miscommunication between these three portals might pose extreme challenges in the delivery time and process, which is not good for an ideal delivery service.

Lack of payment options

Not all the customers use the same payment options. It varies from customer to customer. You cannot predict which online payment gateway a customer will use because there is a constantly expanding market for them. Therefore, it presents a problem for you if your grocery delivery software does not support the preferred method of payment.

Inefficient delivery system

Your strategy for using the grocery delivery service may be paradoxical. On the one hand, you may experience platform-related problems including application slowness, misunderstandings, sluggish responses, delivery personnel rejection, and so forth. On the other side, you are up against extremely local delivery firms, which currently control a large portion of the online grocery market. Additionally, the cost and timing of delivery can pose a serious threat to your business.

Tracking

The grocery delivery app must be both performant and compatible with geofencing and analysis in order to create an effective delivery system. It is vital to track the delivery team because failing to do so may result in behavioural problems, expensive maintenance, delayed deliveries, etc.

Now, let’s find out ways to overcome these challenges

Include multiple payment options

If there are multiple payment options for your delivery service, it will make it easier for the customer to use their preferred payment gateway. It also reduces unwanted confusions that might arise during the payment process. The platform must incorporate credit cards, debit cards, wallets, and other comparable choices. Allowing customers to pay through a variety of alternatives increases revenue and expands your clientele. This will make online delivery service an amazing experience!

Delivery optimization

One area where you may alter your brand’s representation is delivery. Make training programmes for the delivery fleet to improve deliveries. Integrate geofencing capabilities into your platform, keep an eye on the behaviour of the fleet, and keep tabs on their performance to guarantee prompt and effective delivery. A crucial component of streamlining delivery and selecting training materials is performance tracking. Happier customers are a terrific way to increase client retention and attract new ones.

Track efficiently

In addition to training for fleet delivery, features like behaviour analysis and route planning can assist you in creating effective tracking procedures.

Online delivery service has become an inevitable part in our lives, especially after the pandemic. People are becoming more and more inclined into buying groceries online in order to save their time and effort. Thus, online grocery shopping has turned itself into a necessity. However, as we discussed above, there are quite a few challenges faced by online grocery delivery service that might affect the growth of a particular brand or company. But utilizing effective methods, like multiple payment options and coordinating well with delivery partners and admin panel, you could overcome these challenges and have an amazing shopping experience!